1. Business Economics : Meaning, Nature and Scope 2. Business Economist : Functions and Duties 3. Risk and Uncertainty in Business 4. Demand and Law of Demand 5. Elasticity of Demand and Its Measurement 6. Demand Forecasting or Sales Forecasting 7. Theory of Cost 8. Concepts of Revenue 9. Market : Concept and Types 10. Perfect Competition (Price Determination and Equilibrium of Firm in Perfect Competition) 11. Monopoly and Price Discrimination 12. Monopolistic Competition 13. Capital Budgeting 14 Cost of Capital
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