CONTENTS

1. Foundations of Indian Business 2. Liberalisation and Globalisation 3. Innovation, Skill Development and Make-in-India Movement 4. Social Responsibility and Ethics 5. Emerging Opportunities in Business 6. Forms of Business Organisations : Sole Proprietorship or Sole Trade 7. Joint Hindu Family Business 8. Partnership (Including Provisions of Limited Liability Partnership Act, 2008) 9. Co-operative Societies 10. Company/Joint Stock Company 11. Choice of Form of Business Organisations and Starting a Business 12. Public Sector Enterprises 13. Forms of Public Sector Enterprises 14. Global Enterprises (Multinational Companies) and Public Private Partnership 15. International Business 16. The Process of Management 17. Planning 18. Decision-Making 19. Organizing 20. Departmentation 21. Delegation and Decentralisation of Authority 22. Leadership 23. Motivation 24. Communication 25. Control 26. Marketing Management 27. Financial Management 28. Human Resource Management and Human Relations.

SYLLABUS

Unit I : Foundation of Indian Business   

Manufacturing and Service Sectors; Small and Medium Enterprises; Problems and Government Policy. India’s Experience of Liberalisation and Globalisation. Technological Innovations and Skill Development. ‘Make in India’ Movement. Social Responsibility and Ethics.

Emerging Opportunities in Business; Franchising, Outsourcing, and E-Commerce.

 Unit 2 : Business Enterprises      

Forms of Business Organisation; Sole Proprietorship, joint Hindu Family Firm, Partnership Firm, Joint Stock Company, Cooperative Society; Limited Liability Partnership; Choice of Form of Organisation, Government—Business Interface; Rationale and Forms of Public Enterprises. International Business Multinational Corporations.

Unit 3 : Management and Organisation

The Process of Management : Planning; Decision-Making, Strategy Formulation.

Organizing : Basic Considerations; Departmentation—Functional, Project, Matrix and Network, Delegation and Decentralisation of Authority, Groups and Teams.

Unit 4 : Leadership, Motivation and Control        

Leadership : Concept and Styles; Trait and Situational Theory of Leadership.

Motivation : Concept and Importance; Maslow Need Hierarchy Theory; Herzberg Two Factors Theory. Communication : Process and Barriers; Control : Concept and Process

Unit 5 : Functional Areas of Management            

Marketing Management : Marketing Concept; Marketing Mix; Product Life Cycle; Pricing Policies and Practices Financial Management : Concept and Objectives; Sources of Funds—Equity Shares, Debentures, Venture Capital and Lease Finance Securities Market Role of SEBI. Human Resource Management: Concept and Functions; Basic Dynamics of Employer-Employee Relation.