UNIT - I Social Psychology
1. Social Psychology : An Introduction 2. Social Psychology and Other Social Sciences 3. Motivation 4. Socialization 5. Attitudes 6. Culture and Personality 7. Social Group : Concept, Types and Group-Dynamics 8. Crowd and Audience 9. Leadership 10. Propaganda 11. Public Opinion 12. Rumour.
UNIT - II Social Research
1. Social Research 2. Social Survey 3. Scientific Method : Meaning and Characteristics 4. Hypothesis :Meaning, Characteristics, Importance, Limitations and Sources 5. Research Design 6. Sampling : Meaning, Importance, Type and Reliability 7. Source of Data Collection : Primary and Secondary 8. Observation : Meaning, Types and Importance 9. Schedule 10. Questionnaire 11. Interview 12. Case Study Method 13. Attitude Measurement Scales : Bogardus, Moreno, Thurstone and Likert 14. Report Writing.
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